Make Placid + Write Placid

A shared publishing foundation for projects and writing

Role
Designer and developer
Mandate
Create complementary foundations for visual projects and editorial publishing
Scale
Two related systems adapted into this portfolio and Thinking House
Outcome
Established shared structural logic while allowing each public site its own identity

Rather than design my portfolio and Thinking House as one-off websites, I built two related publishing systems first. Make Placid was designed for visual, project-based work; Write Placid for writing and editorial publishing.

They share the same content-first approach to typography, hierarchy, navigation, and restraint, but each is tuned to a different kind of material. Together they form a reusable foundation rather than a single visual template.

I then used those foundations to build two distinct public-facing sites: Make Placid became the basis for this portfolio; Write Placid became the basis for Thinking House. The underlying logic is shared, while each site has its own identity and purpose.

Make Placid homepage showing a restrained two-column portfolio grid
Make Placid: project structure and image behavior.